Elixir Digital Media

Digital Marketing

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A chatbot is an artificial intelligence (AI) program that creates interactive conversation by utilizing pre-calculated text-based or audio based signals and phrases. Chatbots are most often used for basic customer service and marketing purposes.
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Influencer marketing has taken a new high since celebrities and known faces are being used to advertise products. People often tend to buy products when they see their favorite influencer or celebrity endorsing the product or in the products advertisement.
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